{"id":137785,"date":"2021-10-28T12:28:21","date_gmt":"2021-10-28T11:28:21","guid":{"rendered":"https:\/\/www.techweekmag.com\/?p=137785"},"modified":"2021-10-28T12:29:11","modified_gmt":"2021-10-28T11:29:11","slug":"spotify-pledges-to-reach-400-million-users-by-the-end-of-the-year","status":"publish","type":"post","link":"https:\/\/www.stereoindex.com\/tech\/entertainment\/spotify-pledges-to-reach-400-million-users-by-the-end-of-the-year\/","title":{"rendered":"Spotify pledges to reach 400 million users by the end of the year"},"content":{"rendered":"<p>In another tweet, Internet music service Spotify\u00a0billed\u00a0itself as the number one podcasting platform in the United States.\u00a0This data was indirectly confirmed by the Wall Street Journal.\u00a0It mentions an increase in podcast ad revenue from Spotify of 10% to 13% of the platform&#8217;s total revenue.<\/p>\n<p>In the same Spotify assured that &#8220;the share of podcasts in the total number of hours of consumption has reached a record high&#8221; this quarter.\u00a0In numbers, this is 3.2 million &#8211; 300,000 more than a quarter earlier.\u00a0The data was confirmed in a report by market analysts from Edison Research.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-137787\" src=\"https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140.jpg\" alt=\"\" width=\"1200\" height=\"630\" srcset=\"https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140.jpg 1200w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-800x420.jpg 800w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-1080x567.jpg 1080w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-909x477.jpg 909w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-432x227.jpg 432w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-750x394.jpg 750w, https:\/\/www.stereoindex.com\/tech\/wp-content\/uploads\/2021\/10\/Pasted-140-1140x599.jpg 1140w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p>At the same time, Spotify remained the world&#8217;s largest music streaming service, surpassing its closest competitors &#8211; Amazon Music and Apple Music (55 million and 60 million subscribers, respectively) &#8211; by an order of magnitude.\u00a0Spotify has 365 million subscribers, of which 165 million are paid.\u00a0At the same time, for the quarter, the average revenue per subscriber at Spotify increased from 4.29 to 4.34 euros.\u00a0Quarterly profit was \u20ac 2 million, compared with a \u20ac 101 million loss in the same quarter a year ago.<\/p>\n<p>The growth of the audience allowed Spotify to announce that it will reach 400 million users by the beginning of next year.\u00a0In fact, the service will cover 5% of the world&#8217;s population.\u00a0Perhaps things will go even faster if Spotify does launch its HiFi service,\u00a0promised\u00a0back in February, but nothing is known about the state of affairs in this direction.\u00a0However, there is still time until the end of the year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In another tweet, Internet music service Spotify\u00a0billed\u00a0itself as the number one podcasting platform in the United States.\u00a0This data was indirectly confirmed by the Wall Street Journal.\u00a0It mentions an increase in podcast ad revenue from Spotify of 10% to 13% of the platform&#8217;s total revenue. In the same Spotify assured that &#8220;the share of podcasts in [&hellip;] <a class=\"g1-link g1-link-more\" href=\"https:\/\/www.stereoindex.com\/tech\/entertainment\/spotify-pledges-to-reach-400-million-users-by-the-end-of-the-year\/\">More<\/a><\/p>\n","protected":false},"author":10404,"featured_media":137786,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[806],"tags":[779],"class_list":{"0":"post-137785","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-entertainment","8":"tag-news"},"acf":[],"aioseo_notices":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/posts\/137785","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/users\/10404"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/comments?post=137785"}],"version-history":[{"count":0,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/posts\/137785\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/media\/137786"}],"wp:attachment":[{"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/media?parent=137785"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/categories?post=137785"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stereoindex.com\/tech\/wp-json\/wp\/v2\/tags?post=137785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}